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Want To Close More Annuity Sales Leads? Use US Treasury Bonds to Help Close The Sale


It is in your very best interest to understand and learn about US Treasury Bonds.  They are terrific tools as sales assistance in selling annuities.

Why?

Because there is no risk with US Treasury Bonds. They are the safest and most secure place in the world to keep funds on deposit.

What are annuities?  Aren’t they safe and secure also?  Are they as secure as US Treasury Bonds?  Nothing on earth is as safe as US Treasury Bonds so if that is the case, how does that help annuities?

Like this.  Both are very safe but there is a difference and it has to do with evaluation.  How much can you sell your US Treasury Bond for prior to maturity?  A little background:

Treasuries fall into three basic categories:

·        Bills: up to 26 weeks to maturity

·        Notes: 2, 5 and 10 years

·        Bonds: 30 years

 

Bonds are now sold in only 30 year terms with interest paid every six months.  At the end of the term your bond matures and your funds are returned to you. 

The question to ask is this:

What happens if your life is interrupted do to death? Illness?  Need for funds?  If you must sell your bond prior to maturity it would not be worth what you paid for it!  It will be worth either more or less depending on general interest rates on the open market.

The only time you will be guaranteed the return of your funds is at maturity.  30 years is a long period of time and well beyond the time horizon of many of our target market.

What is the time horizon on our products?  Less.  And our products are always fully guaranteed to return the full deposit in a shorter time period.

Ask your prospects; do you think you will need these funds within the next 30 years? 

If that isn’t enough then add this:

If you die, your beneficiaries will have to continue your original 30 year time commitment with US Treasury Bonds. This of course is not true with annuities.  At death the full account values are available 100% for your beneficiary.

If that isn’t enough then add this:

How about the need of entering a nursing home?  Do US Treasury Bonds allow you access to your funds in the event of needing a nursing home?  No!  Do annuities? Yes.

If that isn’t enough then add this:

Are US Treasury Bonds exempt from Medicaid spend down?  No! How about annuities? Yes! (they can be based on certain conditions and state regulations.)

Use US Treasury Bonds to help explain the benefits of annuities, makes an easy move to them. 

To learn more about our annuity sales leads program fill out the form on the right hand side of this page.

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